Assisted living marketing agency for North Carolina communities

Care Growth helps North Carolina adult care homes and family care homes get found by families who are searching now, then our team calls every lead and books the tour. We are headquartered in Denver, Colorado, and we work remotely with communities in every US state.

What our clients have seen

$21,000a month in new move-in revenue

Three move-ins in one month, within three months of signing.

Senior living community, case study one

$12,600in the first month

New monthly move-in revenue, worth $277,200 in lifetime value.

Senior living community, case study two

Remotein every US state

Headquartered in Denver. Everything we run works the same in North Carolina.

How we work

Marketing assisted living in North Carolina

What does the North Carolina market look like?

The CDC’s 2020 National Post-acute and Long-term Care Study estimated about 850 residential care communities in North Carolina with roughly 33,900 licensed beds, an average of about 40 beds each.

Families search by town, from the Charlotte and Triangle metros to small towns. A page for each town you serve and a strong Google profile are how you show up first. See SEO and AI search.

How does North Carolina license assisted living?

The Division of Health Service Regulation, part of NC DHHS, licenses adult care homes, which have seven or more beds, and family care homes, which have two to six. County departments of social services also monitor these homes.

Families often search “assisted living,” but the state’s terms are adult care home and family care home. We use both, so families find you and your license reads correctly.

Is there public help paying for assisted living in North Carolina?

Yes. State-County Special Assistance helps eligible low-income residents pay for care in licensed adult care homes and family care homes. People apply through their county department of social services.

If you accept Special Assistance residents, a clear page saying so answers one of families’ first questions. See lead handling.

Questions from North Carolina operators

Do you work with North Carolina communities from Denver?

Yes. Everything we do runs remotely: the website, ads, SEO, Google Business Profile, and the calls to families. See how it works.

Do you work with family care homes?

Yes. We work with two-to-six-bed homes and with larger adult care homes.

Can you market Special Assistance acceptance?

Yes. We write the page in plain language and link to NC DHHS’s own information.

Do you guarantee more inquiries?

We don’t promise a specific number of leads, tours, rankings, or move-ins. We report honestly on every lead, tour, and move-in.

Let’s fill your North Carolina community.

Book a free 20-minute audit. We’ll look at how families in your town search, where you show up, and what we’d change.

CallFree audit →