Srikar is a co-founder of Care Growth. He built a software company and sold it in 2025, and he is an investor.
On this site he writes about the software side of senior living marketing: CRMs, tracking, and what the numbers behind a community’s pipeline should look like.
What a senior living CRM must do, the systems communities use (Aline, WelcomeHome, Yardi, Continuum, Eldermark, HubSpot) and why none fixes response time.
Want Srikar to look at your community?
A 20-minute call. We review your current marketing, find the gaps, and show you what we’d change.
